Sistem integrat de bibliotecă achiziţionat prin proiectul Parteneriat pentru modernizarea şi reorganizarea serviciilor bibliotecilor universitare
cofinanţat din Fondul Social European prin Programul Operaţional Sectorial Dezvoltarea Resurselor Umane 2007-2013
Biblioteca ASE

planificarea pietei

Subiect tematic: planificarea pietei
Vezi: market planning
Vezi: planification du marche
Vezi şi: market planning
Vezi şi: planification du marche
Lucrări: 24 lucrari in 7 publicatii in 3 limbi
Marketingul in domeniul constructiilor / Iulian Patriche de: Patriche, Iulian; Pop, Nicolae Alexandru, cond. st. (Text tipărit)
Planul de marketing pas cu pas / John Westwood de: Westwood, John; Zoita, Oana, trad. (Text tipărit)
Marketing research for managers / Sunny Crouch de: Crouch, Sunny; Housden, Matthew; Worcester, Robert M., pref. (Text tipărit)
Marketing strategy and plans / David J. Luck de: Luck, David J.; Ferell, O. C. (Text tipărit)
Direct and interactive marketing / Adrian Sargeant de: Sargeant, Adrian; West, Douglas (Text tipărit)
Marketing per il turismo / Alberico Di Meo de: Di Meo, Alberico (Text tipărit)
Strategic marketing planning / Colin Gilligan de: Gilligan, Colin; Wilson, Richard Malcolm Sano (Text tipărit)
Subiecte
ofre et demande market economy produse noi production costs ventes previsions dairy industry product development medium enterprises public relations intreprinderi mici offices de vente decision making comert comportement du consommateur contracts costs efficacite piata advertising gestion du materiel methodologie industria serviciilor consommation alimentaire case studies rassemblement des donnees evaluation aspects economiques questionnaires calculatia costurilor managementul intreprinderii construction industry distribution personnel management moyens de communication de masse manuale research methods contrats cerere si oferta research economic aspects industria laptelui contracte gestion d'entreprises promotion commerciale aspecte sociale reports pricing studii de fezabilitate recherche studii de caz development strategy moralite de la vie economique costuri de productie competitiveness new products imports promovarea comertului planificare strategica achat luare de decizie promotion du commerce produits laitiers chestionare planification exportations production laitiere tests electronic commerce prognoze preturi managementul resurselor umane vanzari planification strategique fixation du prix logistics consumatori magazine management commercial enterprises economie de piata prise de decision business management manuels aspecte economice importations profit produse lactate comert electronic service industry correspondance supply and demand data collecting couts couts de production testare trademarks costuri de distributie data analysis distributie carte straina rapports entreprises commerciales productie de lactate purchasing productie de lapte turism planificare mise a l'epreuve commerce electronique prix culegere de date studii de piata promovarea vanzarilor fixarea preturilor analyse des donnees comportamentul consumatorului market studies televiziune produits nouveaux eficienta economic analysis planificarea pietei politique des prix commercialisation sampling trade promotion distribution costs small enterprises aspects sociaux etudes de faisabilite politica preturilor mass media gestion du personnel economie de marche mijloace de informare in masa rapoarte tourisme metode de cercetare informatie cost accounting consommateurs piata internationala market vanzare cu amanuntul cours polycopies consum alimentar manuals calcul des couts sondaj analiza datelor market planning television exports planning acquisitions couts de distribution marketing testing marques commerciales sondage gestion efficiency etica afacerilor social aspects competitivitate sales promotion exporturi consumer behaviour budget relations publiques industrie de la construction buget prices dezvoltarea produselor business morals costuri achizitii distribution analyse economique sales tourism intreprinderi comerciale productivite publicite competitivite cumparare price policy consumers methodology products marche international industrie laitiere publicitate international market produits feasibility studies marche secteur tertiaire etudes de marche commerce cercetare methodes de recherche produse strategic planning course papers logistica strategie de dezvoltare mise au point de produits intreprinderi mijlocii teze de doctorat corespondenta vente au detail analiza economica teste agentii de marketing information relatii cu publicul shops metodologie petites entreprises forecasts retail marketing magasins food consumption strategie de developpement etudes de cas dairy production campanie de vanzari marci inregistrate moyennes entreprises importuri evaluare correspondence servicii service cursuri multigrafiate dairy products productivitate marketing boards industria constructiilor planification du marche productivity trade
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