Sistem integrat de bibliotecă achiziţionat prin proiectul Parteneriat pentru modernizarea şi reorganizarea serviciilor bibliotecilor universitare
cofinanţat din Fondul Social European prin Programul Operaţional Sectorial Dezvoltarea Resurselor Umane 2007-2013
Biblioteca ASE

impact publicitar

Subiect tematic: impact publicitar
Vezi: impact of advertising
Vezi: impact publicitaire
Vezi şi: impact of advertising
Vezi şi: impact publicitaire
Lucrări: 1 lucrari in 4 publicatii in 2 limbi
Subiecte
protectia consumatorului ofre et demande produse noi calitatea produselor concurrence merchandising qualite du produit public relations agentie de turism industrie farmaceutica Bibliografie fisa disciplina advertising quality standards mijloace audiovizuale medicamente cu vanzare fara reteta media moyens de communication de masse manuale speech brand name launching of a product societate protection du consommateur pricing servicii comerciale bunuri de consum controlul preturilor intreprinderi hotels promovarea comertului sanatate mass communication produits pharmaceutiques hoteluri health consumatori commercial enterprises medicament en vente libre supply and demand lancement d'un produit trademarks advertising malpractice carte straina vente a distance consumer goods industrie pharmaceutique pharmaceuticals prix standarde de calitate produits nouveaux trade promotion difuzarea informatiei gestion du risque politica preturilor economie de marche impact publicitar publicitate abuziva discours sales promotion consumer behaviour relations publiques biens de consommation dezvoltare economica agence de tourisme distribution distance selling publicite price policy droit a l'image publicitate marche etudes de marche comercializarea marfurilor comunicare trademark psychological aspects brand comercial campanie de vanzari societe market economy marchandisage normes de qualite comportement du consommateur image piata bunuri si servicii managementul riscului industria serviciilor over-the-counter drug moyens audiovisuels enterprises marque commerciale distribution controle des prix cerere si oferta produse farmaceutice comparative advertising communication de masse promotion commerciale aspecte sociale communication marca comerciala effets externes new products online courses promotion du commerce cursuri online preturi fixation du prix broker economie de piata manuels vanzare la distanta mijloace de comunicare service industry externalities distributie entreprises commerciales marque publicitate comparativa turism studii de piata promovarea vanzarilor fixarea preturilor comportamentul consumatorului market studies falsa publicitate politique des prix commercialisation aspects sociaux mass media en ligne cours mijloace de informare in masa business services impact of advertising tourisme aspecte psihologice audiovisual aids pharmaceutical industry diffusion de l'information entreprises consommateurs market cours polycopies manuals publicite abusive publicite comparative society services aux entreprises comunicare in masa marketing marques commerciales social aspects prices developpement economique biens et services imagine publica aspects psychologiques lansarea unui produs impact publicitaire tourism intreprinderi comerciale price control travel agency consumers sante secteur tertiaire goods and services concurenta dreptul la imagine course papers consumer protection information dissemination product quality relatii cu publicul economic development right of personal portrayal competition risk management image de marque marci inregistrate discurs externalitati cursuri multigrafiate courtier moyens de communication
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